Top 5 Virtual Pet Apps on iOS in Switzerland: Q2 2025

In the second quarter of 2025, the virtual pet app market in Switzerland saw diverse performance trends across the top five applications on iOS. This analysis is based on data from Sensor Tower.

Applaydu Play & Discover from FERRERO TRADING LUX S.A. experienced a significant spike in weekly downloads, peaking at over 1K in mid-April. However, this initial surge was followed by a gradual decline, settling around 145 by the end of June. The app maintained a steady number of weekly active users, starting at 1.4K and closing the quarter slightly below 1.1K.

My Talking Tom 2, developed by Outfit7 Limited, showed a fairly stable revenue stream, peaking at $42 in mid-May. Downloads varied throughout the quarter, reaching a high of 359 in mid-April before tapering off to 81 at the quarter's end. Active users fluctuated, starting at 3.4K and ending at 3.2K.

MOS Life, a new entrant by thibault moulin, saw an initial download surge of 1.4K at the end of April. This was followed by a sharp decline, with downloads dropping to 16 by late June.

Pengu – Raise Virtual AI Pets from SLAY GmbH had a steady revenue stream, with weekly earnings peaking at $229 in early April. Downloads remained consistent, averaging around 120, while active users saw a recovery from 915 in early May to over 1.5K by the end of June.

Lastly, My Talking Tom, also from Outfit7 Limited, maintained a consistent presence with revenue peaking at $50 in late April. Download trends mirrored this stability, and the app's active user base remained robust, starting at 3.5K and ending at 3.2K.

For more detailed insights into these trends, visit Sensor Tower's platform.